Light is Your Crayon - And There's Always Another Color in the Box

In 30 years of photographic experience, I've madeuse a flash for example,you may shoot available light
several great friends whowork in Photo Labs. Whenat 1/30th of a sec. or slower. (That's why I suggestthe
asked about what they think is the biggest mistakethattripod.)
they see every day; the response is always the same.Personally, I like using a flash. I probably use a flash,
They will oftenanswer me after a long sigh. "Theseeven outdoors, about 80%of the time (when I happen
people just don't understand light,"they say to me.to be shooting people, that is). Why? Just because
Remember: all cameras average the existing light.there'splenty of light, doesn't mean that it's the right kind
What that means is, just becauseyou can see it . . .of light. Bright light (like at highnoon) causes harsh
doesn't mean the camera can. The human eye is farshadows. I can give a short burst of flash (commonly
moresophisticated than the most expensive cameracalled:
money can buy. If . . . for example,you stand someone"Fill Flash"), and suddenly my colors are more vibrant
in front of a bright window, your eye can still tell whoand the shadows are less harsh.
that personis . . . but the camera can not, at least, notRemember, if you want a subject to actually be white
without help. Your eye will zoom into aperson's face(a wedding dress for example)you will have to give
and ignore that bright light around them, but the camerathe shot more light than the camera suggest. If you
will not.want it toactually be black, (a black horse for example)
The camera's whole purpose in life is to make anyou will have to give the shot less lightthan what the
image that is 18% gray. Long ago,someone decidedcamera is indicating. If you shoot indoors, use a flash
that 18% gray was as close to the human eye, as awhen you'reallowed to do so. If you shoot outdoors, try
camera can get.using a flash, it might surprise you.
But if for example, 80% of the picture frame is filledYou have to make the decisions about how to
with light that is brighter thanexpose your photos, not the camera.
18% gray, what does the camera do? It tries toThe camera is only a guide, but it has no artistic taste.
average out the given light. It willtake your best friendIt will only do what it knowshow to do, which means it
and makes him or her, a silhouette. Don't get mad atwill give you an average exposure. If you want your
thecamera, it's only doing what it's been told to do.shotsto look extraordinary, don't rely on just an
Use a flash indoors 90% of the time. The only reason, Iaverage reading. There are 26 letters inthe alphabet,
don't say 100% is becausesome events won't allow abut not every combination makes a great novel. What
flash indoors. If that's the case, get a higher speed filmyou do with those
(400 or 800 ISO) and use a tripod. If you can't give a26 letters determines if you are a great writer. What
subject more light, give it lightfor a longer period of time.you do with the information yourcamera gives you,
If you use a flash the camera speed is usually aboutdetermines whether or not you are a great
1/125th of a sec. or faster. But if you're not allowed tophotographer.